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The Man Who Mistook his CT Scanner for a Hat

July 17, 2012

Filed under: Article,Marketing,Philosophy,Uncategorized — Tags: , , — Barry @ 6:15 PM

How I imagined myself.

Okay fans…that’s not me.  But it is who I imagined I could be.  It just didn’t work out.  Let me explain.

Earlier this year I found myself in one of those newer discount malls you see around these days.  A sprawling, never-ending sea of brand names at marked down prices.  My wife was on a mission to get the deal of the century (she just didn’t know what it was yet), while I was out for a walk in the park.

I like the John Varvatos brand, so I naturally gravitated into that store.  While looking over the boots and leather goods I spotted a felt hat.  You know the type of hat…the one worn by just about everyone hanging out at the Promenade in Santa Monica.  Forget that I am 64 years old.  I tried it on and I became 25 again.  I tipped it this way and that…it looked great.  How much?  I asked. (more…)